Phone: (303) 629-7777
1-800-7-ROCKMO (776-2566)
Special Collections
Tattered Cover Book Talk in 3 segments.
- Introduction by Mayor John Hickenlooper
- The back story of the book
- Papa Jack stories
- Stories from the audience
VINTAGE ADVERTISING TIN SIGNS & MAGNETS, based on Papa Jack’s original artwork from the early 1950's.
TIN SIGNS, 12.5 x 16" $18
- BLUE SHIRT
- BRONC
- BLUE SHIRT
- BRONC
HISTORY OF WESTERN SHIRTS BOOK
We are pleased to announce the publication of the new book "WESTERN SHIRTS: A Classic American Fashion. The authors are Rockmount third generation Steve Weil ("Western shirts are in his genes") and veteran Western industry editor and writer Dan DeWeese. The book is coffee table size 10 x 11", 200 pages. It features hundreds of photos of vintage shirts and a label index of over 250 brands made from the 1930s to present day. The book chronicles the history of Western shirts, the people who made them and the original brands. While there are numerous books on Western wear, this is the first to focus entirely on Western shirts.
Please email info@rockmount.com or call Rockmount to order a signed copy.
"WESTERN SHIRTS: A Classic American
Fashion" $30
MERLE TRAVIS SPECIAL COLLECTOR'S SHIRT
MERLE TRAVIS SPECIAL COLLECTOR'S SHIRT
This custom design was created in honor of Merle Travis. Each shirt is a special numbered limited edition. Features 100% cotton year around gabardine twill. Our classic vintage design features smile pockets with genuine arrow embroidery, embroidery on front, back, collar and shotgun cuffs, piping. Relaxed fit, imported. $120
HALL & OATES SHIRT & CD SET
NUMBERED LIMITED EDITION WITH NEW CD: HOME FOR CHRISTMAS
"Home For Christmas" Cowboy Shirt
ROCKMOUNT RANCH WEAR PARTNERS WITH DARYL AND JOHN WITH A LIMITED EDITION
COWBOY SHIRT TO COMMEMORATE THE RELEASE OF HOME FOR CHRISTMAS
Designed by Daryl - Now is you chance to own a custom made limited edition cowboy shirt.
Boxed in a vintage Rockmount Box, this special package will also include a free copy of the new CD!
Yours while quantities last!
Shirt is 100% cotton year around gabardine twill, imported. $125 value, NOW $75
(The fit on men's slim is very slim and tapered.)
(The fit on women's is very slim and tapered.)
SPECIAL COLLECTION OF SIGNED LIMITED EDITIONS
ROCKMOUNT vintage products and advertising are collectable and values are rising. There is a strong market for our vintage shirts and antique advertising pieces which now sell for hundreds of dollars. Museums have ROCKMOUNT in their permanent collections and sell the contemporary brand in their stores. Collectors specialize in Rockmount. Requests from consumers for us to sign their purchases are growing.
Our commitment to preserve our unique history is nothing new. We continue to fight the challenges to which so many domestic businesses succumb: cheap imports, generic design, succession of the family business. We remain one of the last 3 original businesses in historic LoDo (Lower Downtown) Denver. We hope to expand the vintage museum in our Denver headquarters.
The new Special Collection of Signed Limited Editions is intended to help preserve our historic role in popularizing Western fashion & lifestyle. We plan to expand this section as time allows. These rare vintage items are numbered and extremely limited. When gone there are no more.
ROCKMOUNT: 3 Generations by David Parker
This poster is based on a painting by renowned artist David Parker, commissioned by the Weil Family to commemorate their legacy.
These high grade posters are suitable for framing, 36 x 24". In addition to the horseback portrait of Papa Jack, Jack B. and Steve, there is a row of shirts representing six decades of design.
ROCKMOUNT: WHY WEAR ANYTHING LESS POSTER BY DAVID PARKER
SPECIAL VINTAGE ROCKMOUNT POSTER COLLECTIBLES
SPECIAL VINTAGE ROCKMOUNT POSTERS COLLECTIBLES
ROCKMOUNT vintage products and memorabilia are collectable with values rising. There is a strong market for this Americana. Museums and collectors have them and now you can, too.
As is often the case with collectibles, these historic designs have stories. These advertizing posters from the early 1950s were commissioned by “Papa Jack” to advertize the then new ROCKMOUNT brand thru retailers carrying it. While researching his book, WESTERN SHIRTS: A CLASSIC AMERICAN Fashion, Steve Weil (Rockmount 3rd generation and president), found one of these designs in California and featured it in the book.
Later, during the renovation of the 1909 Rockmount Building in Denver, Steve uncovered a set of the original artwork between a cabinet and the wall in “Papa Jack’s” office where he found a set of 4 colors. Finally, while doing a book signing in Denver, a woman in her 80s brought a 5th color. She was the artist, Sue Herzel Shapiro, who originally drew it as a fledgling graphic designer.
In over twenty-five years of collecting and archiving ROCKMOUNT products and memorabilia, Steve has never seen others, though they once were in hundreds of stores across the country over fifty years ago. Now you can enjoy them, too.
- Blue Plaid #POSTER A
- Yellow Stripe #POSTER EVintage Bronc Poster Styled in the West by Westerners
Vintage Bronc Poster Styled in the West by Westerners
That Papa Jack was mighty sly when he asked Steve to model for this poster back in 1975. Feeling part of the family business is just what it takes to bring in the next generation. Steve was just a kid and did not know what Papa Jack was up to when he designed this poster, but sure enough Steve liked the business...
- Signed Poster No. GG-SGN $30
- Poster No. GG $20
This vintage poster is a high quality printing on premium paper, 16" x 20"
Antique Wood Sign, signed limited edition
These wonderful wood signs were hand silk screened in the late 40's or early 50's. There are a total of 26 original pieces which we have preserved for 50 years. These special "new/old" signs designed by Papa Jack are signed by him and numbered. 72 x 16".
ROCKMOUNT BRONC TAPESTRY
This is our signature bronc artwork from the 1940s. Made in USA, these tapestries are 53 x 72". The pre-shrunk 100% Cotton fabric is richly woven with fringe border.
- Black
- Denim
