Special Collections

HISTORY OF WESTERN SHIRTS BOOK
We are pleased to announce the publication of the new book "WESTERN SHIRTS: A Classic American Fashion. The authors are Rockmount third generation Steve Weil ("Western shirts are in his genes") and veteran Western industry editor and writer Dan DeWeese. The book is coffee table size 10 x 11", 200 pages. It features hundreds of photos of vintage shirts and a label index of over 250 brands made from the 1930s to present day. The book chronicles the history of Western shirts, the people who made them and the original brands. While there are numerous books on Western wear, this is the first to focus entirely on Western shirts.   Please email info@rockmount.com or call Rockmount to order a signed copy. #Book Author Signed         "WESTERN SHIRTS: A Classic American           Fashion" $39.95 HALL & OATES SHIRT & CD SET NUMBERED LIMITED EDITION WITH NEW CD: HOME FOR CHRISTMAS    "Home For Christmas" Cowboy Shirt ROCKMOUNT RANCH WEAR PARTNERS WITH DARYL AND JOHN WITH A LIMITED EDITION COWBOY SHIRT TO COMMEMORATE THE RELEASE OF HOME FOR CHRISTMAS Designed by Daryl - Now is you chance to own a custom made limited edition cowboy shirt. Boxed in a vintage Rockmount Box, this special package will also include a free copy of the new CD! Yours while quantities last!   Place your orders now to ensure delivery for the Holidays. Order now to insure delivery before the holidays.  Orders after Dec. 1 can be filled as quantities last.  Delivery begins early December. Shirt is 100% cotton year around gabardine twill, imported.   Men's Relaxed Fit No. 6785  Sm - XXL   $125 Men's Slim Fit No. Sp6785  14.5, 15.5, 16.5, 17.5   $125            (The fit on men's slim is very slim and tapered.) Women's Tailored Fit No.  7785  XS - XL    $125           (The fit on women's is very slim and tapered.)
SPECIAL COLLECTION OF SIGNED LIMITED EDITIONS ROCKMOUNT vintage products and advertising are collectable and values are rising.  There is a strong market for our vintage shirts and antique advertising pieces which now sell for hundreds of dollars.   Museums have ROCKMOUNT in their permanent collections and sell the contemporary brand in their stores.   Collectors specialize in Rockmount.   Requests from consumers for us to sign their purchases are growing.    Our commitment to preserve our unique history is nothing new.   We continue to fight the challenges to which so many domestic businesses succumb: cheap imports, generic design, succession of the family business.  We remain one of the last 3 original businesses in historic LoDo (Lower Downtown) Denver.  We hope to expand the vintage museum in our Denver headquarters.   The new Special Collection of Signed Limited Editions is intended to help preserve our historic role in popularizing Western fashion & lifestyle.   We plan to expand this section as time allows.  These rare vintage items are numbered and extremely limited.  When gone there are no more.
Signed Artist Proof Poster Based on Painting of 3 Generations by David Parker
These posters are signed by the artist and 3 generations of Rockmount Weils. There are less than 50 pieces left from the original edition.  36 x 24"  Certificate of authenticity included. #POSTER-3 GEN   $25 #SIGNED POSTER-3 GEN-LSE  $50
Based on the fine painting by David Parker, high quality printing on premium paper, 36" x 24"	POSTER-FENCE  $20 POSTER-FENCE SIGNED           by Weil Family  $50
SPECIAL VINTAGE ROCKMOUNT POSTERS COLLECTIBLES
SPECIAL VINTAGE ROCKMOUNT POSTERS COLLECTIBLES ROCKMOUNT vintage products and memorabilia are collectable with values rising.  There is a strong market for this Americana.   Museums and collectors have them and now you can, too. As is often the case with collectibles, these historic designs have stories.   These advertizing posters from the early 1950s were commissioned by “Papa Jack” to advertize the then new ROCKMOUNT brand thru retailers carrying it.  While researching his book, WESTERN SHIRTS: A CLASSIC AMERICAN Fashion, Steve Weil (Rockmount 3rd generation and president), found one of these designs in California and featured it in the book.  Later, during the renovation of the 1909 Rockmount Building in Denver, Steve uncovered a set of the original artwork between a cabinet and the wall in “Papa Jack’s” office where he found a set of 4 colors.  Finally, while doing a book signing in Denver, a woman in her 80s brought a 5th color.   She was the artist, Sue Herzel Shapiro, who originally drew it as a fledgling graphic designer.  In over twenty-five years of collecting and archiving ROCKMOUNT products and memorabilia, Steve has never seen others, though they once were in hundreds of stores across the country over fifty years ago.  Now you can enjoy them, too.  <> 20 x 24" Posters  $45, Signed by the Weil Family $60 - Blue Plaid #POSTER A  - Yellow Stripe #POSTER E
This vintage poster is a high quality printing on premium paper, 16" x 20"	POSTER-SQ DNC   $10 POSTER-SQ DNC SIGNED           by Weil Family $25
Antique Wood Sign, signed limited edition These wonderful wood signs were hand silk screened in the late 40's or early 50's.   There are a total of 26 pieces which we have preserved for 50 years.  72 x 16".  Certificate of authenticity included. #SIGN  $750
ROCKMOUNT BRONC TAPESTRY This is our signature bronc artwork from the 1940s.  Made in USA, these tapestries are 53 x 72".  The pre-shrunk 100% Cotton fabric is richly woven with fringe border. No. T-RRW $56                 - Black                 - Denim
Once in awhile we find something that speaks to our passion of things Western.  This painting is original ledger art by Terrance Guardipee, Blackfeet Artist The painting is in the Plains Indian 19th century tradition of using ledger books for drawing pictoral history.  Terrance uses early paper for his work.  His traditional elements have deeper meaning.  His work is in the collection of the Smithsonian.   Custom framed to archival standard. Ledger Art Buffalo $600.
GENUINE 1950's ROCKMOUNT HORSESHOE PROMOTIONAL PIECE   We have a few of these great advertising pieces from the 1950s. Use it for change, keys or an ashtray. Heavy cast aluminum, 6" tall. Made in USA. #ASHTRAY $25